Aero – Sportswear

About the client

Performance sportswear built by two former athletes who were tired of kit designed for photographs.

Performance sportswear built by two former athletes who were tired of kit designed for photographs.

Client

Aero – Sportswear

Year

2025

Discipline

Brand Identity · Motion

Outcome

Launched across 9 markets

The challenge

Nine markets, four languages and a range that changes every season. The brand had to survive translation and still read as one thing.

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Sportswear that photographs as well as it performs. A kit system flexible enough for nine markets and strict enough to stay recognisable in all of them.

Sportswear that photographs as well as it performs. A kit system flexible enough for nine markets and strict enough to stay recognisable in all of them.

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9

Markets

22 weeks

Duration

400+

Assets

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Performance sportswear brand built for motion. Identity, kit system and campaign.

It holds up in Tokyo and in Manchester. That was the whole brief.

Dan Okafor

Co-founder

ALL PROJECTS

ALL PROJECTS

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